PPC Management London

Professional Google Ads Management

Generate Immediate Leads with Professional Google Ads Management

We’ll help you generate qualified leads and sales with Google Ads that actually convert. With 16 years of project management experience and proven PPC expertise, we deliver transparent Google Ads management with detailed monthly reports showing exactly where your ad spend goes.

Our professional approach focuses on sustainable results for small businesses, using market-rate pricing that allows us to deliver quality service and generate immediate leads whilst your SEO builds momentum.

Ready to Start Generating Leads?

Book a free PPC consultation with me | Call me on 0208 088 5466 | Email me: [email protected]

Why London Businesses Trust Us with Their Google Ads

🔊 Complete Transparency – See Every Penny Spent

Detailed monthly reports breaking down all ad spend by campaign and keyword
Real-time access to your Google Ads dashboard
Clear ROI tracking for every campaign we manage
No hidden management fees – transparent pricing you can understand

📈 Professional Service at Market Rates

Sustainable pricing that allows quality service delivery
Expert team management with direct oversight from Nick
Professional capacity to handle campaigns properly
Market-rate pricing that attracts serious, committed clients

🎯 Fair, Fixed Monthly Management Fees

No percentage of ad spend – we charge fair monthly rates
Custom budgets from £750 to £8,000+ monthly (you decide what to spend)
No long-term contracts – month-to-month flexibility
Free account audit to identify immediate improvements

Our London PPC Management Services

Google Ads Management

Comprehensive search advertising that puts you in front of ready-to-buy customers:

Search campaigns targeting high-intent keywords
Shopping campaigns for e-commerce businesses
Local Services Ads perfect for tradespeople
Performance Max campaigns for maximum reach across Google’s networks

Local PPC for Tradespeople

Designed specifically for plumbers, electricians, builders, and service businesses:

“Near me” keyword targeting for local searches
Google My Business integration for enhanced local visibility
Call tracking to measure phone lead generation
Location-based bidding to maximise impact in your service areas

E-commerce PPC

Advanced strategies for online retailers:

Google Shopping campaigns for product visibility
Dynamic remarketing to recover abandoned shoppers
Product feed optimisation for better performance
Cross-platform advertising across Google’s entire network

Our Proven PPC Process That Delivers Results

Phase 1: Account Audit & Strategy (Week 1)

We analyse your current advertising and create a winning strategy:

Comprehensive account audit identifying waste and missed opportunities
Competitor analysis to understand your market positioning
Keyword research targeting high-converting search terms
Landing page assessment for conversion optimisation

Phase 2: Campaign Setup & Launch (Week 2-3)

We build campaigns using proven project management expertise:

Campaign structure optimised for Quality Score and efficiency
Ad copy creation with compelling calls-to-action that convert
Bid strategy setup for cost-effective lead generation
Conversion tracking implementation for accurate ROI measurement

Phase 3: Optimisation & Scaling (Week 4+)

We continuously improve performance using data-driven decisions:

Daily monitoring with analytical approach
Weekly performance reviews and bid adjustments
A/B testing of ad copy and landing pages
Budget optimisation towards your highest-performing campaigns

What Makes Our PPC Management Different

📊 Transparent Monthly Reporting

Every month you’ll receive detailed reports showing:

Exact ad spend breakdown by campaign, ad group, and keyword
Lead generation tracking – calls, forms, and sales generated
ROI analysis with clear profit calculations
Next month’s strategy and budget recommendations

🎯 Results-Focused Management

We optimise for metrics that actually matter to your business:

Cost per lead reduction month-over-month through smart optimisation
Conversion rate improvements via continuous testing
Return on ad spend (ROAS) maximisation
Quality Score improvements to reduce your advertising costs

💬 Professional Service Model

Work directly with Nick – he personally oversees every PPC campaign
Expert team execution – skilled specialists handle daily optimisation
Weekly optimisation during the first month to ensure success
Same-day response to urgent queries when you need answers

Professional PPC Management Packages – Market Rates

Starter – £399+VAT/month

Ideal for: Small businesses with limited advertising budgets

✅ Free account setup & audit
✅ Google text ad campaigns
✅ Up to £750/month ad spend management
✅ Essential keyword research & selection
✅ Ad copy creation & basic testing
✅ Weekly bid management & optimisation
✅ Conversion tracking setup
✅ Monthly performance report & strategy call
✅ Email support (same-day response)

Business Growth – £599+VAT/month

Ideal for: Small businesses scaling their advertising

✅ Everything in Starter, plus:
✅ Google & Bing text ad campaigns
✅ Up to £2,000/month ad spend management
✅ Advanced keyword research & negative keyword management
✅ A/B testing of ad copy
✅ Enhanced conversion tracking
✅ 30-min monthly strategy calls
✅ Priority email support (4-hour response)

Market Leader – £899+VAT/month

Ideal for: Established businesses wanting comprehensive advertising

✅ Everything in Business Growth, plus:
✅ Facebook & Instagram advertising
✅ Up to £4,000/month ad spend management
✅ Advanced audience targeting & demographics
✅ Remarketing campaigns across all platforms
✅ Landing page optimisation recommendations
✅ Bi-weekly strategy calls
✅ Priority support (2-hour response time)

Enterprise – £1,299+VAT/month

Ideal for: Businesses wanting to dominate paid advertising

✅ Everything in Market Leader, plus:
✅ LinkedIn advertising for B2B targeting
✅ Up to £8,000/month ad spend management
✅ YouTube & Display advertising
✅ Advanced remarketing & custom audiences
✅ Weekly optimisation & performance monitoring
✅ Same-day support guarantee
✅ Monthly 1-hour strategy session
✅ Landing page creation included

Let’s discuss which PPC package suits your business goals

Google Ads vs Other PPC Platforms – Our Honest Advice

Why We Focus on Google Ads for Most Businesses

96% of search traffic goes through Google
High purchase intent – people searching are ready to buy
Immediate visibility – appear at the top of results instantly
Precise targeting by location, device, demographics, and more

When We Recommend Social Media Advertising

Visual products that benefit from image/video showcases
Brand awareness campaigns for newer businesses
B2B services targeting specific job titles (LinkedIn works well)
Remarketing to website visitors who didn’t convert initially

Common PPC Mistakes We See (And How We Fix Them)

❌ Budget Pricing That Compromises Quality

Many agencies offer unsustainably low prices that prevent proper account management. We use professional market rates that allow us to deliver quality service and proper optimisation.

❌ Poor Campaign Structure

Many agencies create messy campaigns with hundreds of keywords mixed together. We build focused, organised campaigns with clear themes for better Quality Scores and lower costs.

❌ Ignoring Negative Keywords

Without proper negative keyword lists, you’ll waste money on irrelevant clicks. We continuously refine negative keywords based on actual search query data.

❌ Set-and-Forget Management

PPC requires active daily monitoring and weekly optimisation. We check campaigns daily and make improvements based on performance data.

Frequently Asked Questions About My PPC Management

How quickly will I see results from PPC?

Unlike SEO, PPC delivers immediate results. Most of my clients see qualified traffic within 24-48 hours of campaign launch. However, full optimisation takes 4-6 weeks as we gather data and refine targeting.

What’s the minimum ad spend you recommend?

For Google Ads to be effective, I recommend minimum £200-500 monthly ad spend. This provides sufficient data for optimisation and allows competitive bidding on valuable keywords in the London market.

Do you manage my ad spend or do I control it?

You maintain complete control over your advertising budget. I provide strategic recommendations, but all spending decisions remain with you. This ensures complete transparency and trust.

Can you guarantee specific results like number of leads?

No ethical PPC expert can guarantee specific numbers as this depends on market competition and your website’s conversion rate. However, we guarantee transparent reporting, proven optimisation strategies, and professional management at market rates.

What happens if I’m not happy with the results?

We offer month-to-month service with no long-term contracts. If you’re not satisfied with our PPC management, you can cancel with 30 days’ notice. Our goal is to earn your business every month through results.

Why are your prices higher than some competitors?

We use professional market rates that allow us to deliver quality service. Unsustainably low pricing often leads to poor account management, wasted ad spend, and disappointing results. Our pricing reflects the professional service level required for successful PPC campaigns.

Industries Where Our PPC Gets Great Results

Trade Businesses (Our Specialty)

Plumbers, Electricians, Builders, Plant Hire, Waste Management

Expert in emergency vs. scheduled service advertising
Local Services Ads specialist for trade businesses
Call tracking to measure phone lead generation
Seasonal campaign management for trade industries

Professional Services

Solicitors, Accountants, Estate Agents, Healthcare, Consultants

High-value keyword targeting for quality leads
Compliance-friendly advertising approaches
Professional credibility building through ad copy
Lead qualification strategies for better conversion

Retail & E-commerce

Online stores, Local retailers, Service businesses

Google Shopping campaign expertise
Product feed optimisation for better visibility
Seasonal campaign strategies
Multi-location advertising for growing businesses

Contact SoNick Marketing

Professional PPC Management for London Small Businesses

Ready to stop wasting money on ads that don’t work? Let’s discuss creating PPC campaigns that generate real results for your business.

Let’s Start Getting You Leads:

📞 Call me directly: 0208 088 5466 for immediate PPC advice

📧 Email me your current situation: [email protected]

📅 Book Your Free PPC Strategy Session – I’ll review your account for free

💬 Complete my contact form for a detailed PPC proposal

Get in touch with us today

SoNick Marketing – Professional Google Ads management for London businesses at market rates. No contracts, no percentage fees, just PPC campaigns that grow your business.