Digital Marketing for Ecommerce

Get more buyers to your online store with digital marketing that delivers

Running an online store is competitive. Getting found on Google, converting visitors into buyers, and keeping acquisition costs under control requires a different approach to service-based SEO and advertising. We specialise in digital marketing for WooCommerce and Shopify stores – driving qualified buyers through SEO, Google Ads, and Google Shopping, with transparent pricing and no long-term contracts.

300%

Traffic increase for trade clients

250+

Leads per month generated

7 years

Digital marketing expertise

Why us

  • No long-term contracts
  • Transparent monthly reports
  • You own your accounts
  • Speak directly with Nick

Why we're different

Ecommerce digital marketing built around sales, not traffic

Traffic without sales is worthless. We build ecommerce campaigns around the metrics that actually matter to your store – purchases, revenue, and return on ad spend. Every campaign we run is set up with proper conversion tracking from day one so you always know exactly what your marketing is generating.

seo

WooCommerce and Shopify specialists

We work primarily with WooCommerce and Shopify stores – the two most widely used ecommerce platforms in the UK. We know both platforms inside out, including their SEO quirks, technical limitations, and the most effective campaign structures for each.

Google Shopping included

Google Shopping campaigns display your products with images and prices directly in search results – putting your products in front of buyers who are actively looking to purchase. Google Shopping management is included across all our ecommerce PPC packages.

No percentage of ad spend

Many agencies charge a percentage of your monthly ad spend on top of their management fee. We don't. You pay Google directly and we charge a monthly management fee based on your package – so more of your budget goes to generating sales, not paying us more.

Our services

Three services built around driving ecommerce sales

Every service we offer is designed to drive qualified buyers to your store and convert more of them into sales.

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Ecommerce SEO

Get your category pages, product pages, and buying guides ranking on Google for the search terms your customers use when they're ready to buy. We optimise your store structure, product content, and schema markup to drive consistent organic traffic that compounds over time.

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Google Ads & Shopping

Generate immediate sales with Google Search and Shopping campaigns. Your products appear at the top of Google the moment someone searches for what you sell – with images, prices, and a direct link to buy. You pay Google directly, we charge a straightforward management fee.

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Ecommerce web design

A fast, conversion-optimised online store built on WooCommerce or Shopify. Every store we build is mobile-first, SEO-ready, and designed to turn browsers into buyers – with copy written for you and no templates. From £4,995 +VAT.

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Who we help

Digital marketing for every type of online store

We work with online retailers of all sizes – from independent stores just launching to established businesses looking to scale.

Independent retailers

Single-product and multi-category stores

Local businesses

Hybrid stores with online and in-person sales

Trade suppliers

B2B and B2C product retailers

WooCommerce stores

WordPress-based online retail

Shopify stores

Shopify-based online retail

Proven results

Real numbers from real clients

These aren't projections. These are results we've delivered for businesses like yours.

300%

Traffic increase

A plant hire company went from invisible to generating 250+ leads per month through SEO.

Plant hire · London

250%

More leads in 6 months

A waste management business saw 50% traffic growth and 250% more qualified enquiries.

Waste management · London

nick jolliffe

Ecommerce marketing should pay for itself

The businesses I work with don't have marketing budgets to waste. Every pound spent on Google Ads or SEO needs to generate a measurable return – and with ecommerce that's easier to track than almost any other business type.

One of our ecommerce clients – a local bakery running Google Ads – generated 52 customer interactions in a single week, driving both online orders and customers through the door. That's the kind of result that makes marketing a straightforward business decision rather than a leap of faith.

If you're running an online store and want to know what digital marketing could realistically deliver for your business, I'd love to have an honest conversation about it.

Common questions

Ecommerce digital marketing – your questions answered

Is SEO or Google Ads better for an ecommerce store?

Both work well for ecommerce and most successful stores use both. Google Ads – particularly Google Shopping – generates immediate sales but requires ongoing ad spend. SEO builds organic rankings that drive traffic without ongoing cost per click. Most of our ecommerce clients run both for maximum coverage, and combining both services saves 10% on the total through our bundle package.

How long does ecommerce SEO take to show results?

Ecommerce SEO typically shows meaningful movement within 3–6 months. Larger catalogues with existing authority can sometimes move faster. The timeline depends on how competitive your product categories are and how well your store is currently structured. We'll give you a realistic assessment during your free consultation.

Do you work with both WooCommerce and Shopify stores?

Yes – these are our two primary platforms. We know both inside out including their respective SEO strengths and limitations. If your store is on a different platform, get in touch and we'll tell you honestly whether we can help.

My store has a large product catalogue – where do you start?

We start with a comprehensive audit to identify your highest-opportunity pages – typically your top-level category pages and best-selling product lines. From there we work through the catalogue systematically, prioritising pages with the highest search volume and most realistic ranking potential first.

Can you help a hybrid business that sells both online and in person?

Yes – this is increasingly common and Google Ads is particularly effective for hybrid businesses. We can set up campaigns that drive both online purchases and in-store visits, with conversion tracking measuring both types of interaction so you always know what your budget is generating across all channels.

Do you work with businesses that also sell products online?

Yes – if you sell products alongside your treatments, our ecommerce SEO and Google Shopping expertise applies. We can build campaigns that drive both bookings and product sales from the same Google presence.

Ready to get your business found online?

Book a free 30-minute consultation. No sales pitch – just honest advice.